Seventeen, Big Bang, & BTS top K-Pop boy group brand value rankings for December

Seventeen, Big Bang, and BTS were the top ranked K-Pop boy groups in terms of brand value rankings for the month of December.

In order to determine the brand value rankings of currently promoting K-Pop boy groups for the month of December, the Korea Brand Reputation Research Institute analyzed over 58 million pieces of data between November 7 through December 7 KST. Based on the analysis results, the Institute found that boy group Seventeen accumulated the most consumer activity points in 1st place, earning a score of 6,106,152. Veteran K-Pop group Big Bang rose to 2nd place this month with a score of 4,696,756, while BTS took up 3rd place with a score of 4,533,725.

Here are the top 30 K-Pop boy groups in terms of brand value rankings for December, in order: Seventeen, Big Bang, BTS, Stray Kids, NCT, SHINee, The Boyz, TWS, ENHYPEN, ATEEZ, RIIZE, Super Junior, ASTRO, EXO, TOMORROW x TOGETHER, TVXQ, MONSTA X, BTOB, TREASURE, Wanna One, ZEROBASEONE, BOYNEXTDOOR, WINNER, 2PM, Highlight, GOT7, CRAVITY, Pentagon, ONEUS, and EVNNE.