Milan Fashion Week 2024 witnessed an unforgettable moment when Jin made his highly anticipated appearance at the Gucci runway show. His presence dominated social media, captivated crowds, and left a lasting impression on the fashion industry. From journalists to fashion photographers, thousands of people stopped to catch a glimpse of Jin, cementing his place as the most talked-about figure at the event.
Exclusive raw footage of the moment Jin climbed the Milan Fashion week red carpet captured by ‘Paris Videostars’ pic.twitter.com/iAylpKABD5
— JIN UPDATES (@seokjin_updates) September 22, 2024
Throughout the entire Fashion Week, Jin remained the most mentioned celebrity across social networks, forums, and search engines, with a substantial gap in mentions compared to other guests. His dominance extended beyond just fan buzz—fashion journalists and photographers echoed the same sentiment.
Impact | #JinxGucciSS25
Jin´s impact during his appereance at Milano Fashion Week
He dominated forums, social networks and search engines. pic.twitter.com/ukgS611Osz
— JIN SPACE ⁊📂 (@JINSPACE) September 23, 2024
Most Mentioned Celebrities at the Milan Fashion Week (Sep. 17-23): pic.twitter.com/XS0EcEMRHm
— Pop Core (@TheePopCore) September 24, 2024
Journalist Alessandro Argentieri of Marie Claire Italia highlighted that in Milan Fashion Week history, no other celebrity had managed to pull such a large crowd, calling Jin’s appearance historic.
Journalist Alessandro Argentieri of Marie Claire Italia said that in Milan Fashion Week history, only #Jin has pulled such a big crowd. Other Gucci photographers also expressed the same, EUROPE'S DARLING indeed 🫶🏼
FACE OF GUCCI JIN #GucciIstante#JinxGucciSS25 #GucciSS25 pic.twitter.com/XZwS8fEfOe
— RJ (@jinakgay) September 21, 2024
If you're still wondering how HUGE the crowd for #JIN is on the Gucci show… 👇
There's a reason why Journalist Alessandro Argentieri said it's the only show in Milan to have such an audience.
DARLING OF EUROPE JIN
FACE OF GUCCI JIN
JIN AT MILAN FASHION WEEK#JinxGucciSS25… pic.twitter.com/YLs7QsjasG
— JIN PRINT (@theJINPRlNT) September 22, 2024
The sheer number of photographers and media reporters scrambling to capture his every move was overwhelming. You could see them almost getting on top of each other trying to get a glimpse of Jin, basically cornering him even inside the hall, lining up to get pictures. Many reports made Instagram stories saying that they have never seen so many people at the Fashion Week runway.
MEDIA LINING UP TO TAKE A PHOTO OF #JIN 🤭 pic.twitter.com/Gc4XJ4NtEN
— JIN PRINT (@theJINPRlNT) September 24, 2024
the photographer on his ig story “the crowd at Gucci were on another level and i’ll show you why” nd then showed seokjin.. exactly😌 pic.twitter.com/iyOE6pqril
— ّ (@iktenkpadet) September 21, 2024
Photographer Cris Fragkou TikTok
“Jin of BTS arriving at Gucci. Never seen fans so in love before!!! Will release images soon.”
DARLING OF EUROPE JIN
FACE OF GUCCI JIN
JIN AT MILAN FASHION WEEK#JinxGucciSS25 #GucciIstante#GucciSS25 #Jin #BTSJIN @Gucci pic.twitter.com/1IjDbR6AiY
— All for Jin (@jinnieslamp) September 21, 2024
Even Gucci’s official account posted a video of Jin pulling all the media attention at the event.
Marking his first visit to the city and fashion show with the House, Global Brand Ambassador #Jin from @bts_bighit gets ready to attend the #GucciSS25 women’s show by Sabato De Sarno at @triennalemilano. #GucciIstante #MFW pic.twitter.com/YKLJ8GGySl
— gucci (@gucci) September 24, 2024
The famous French magazine Paris Match further noted that while some of the biggest international stars were present, “it was Jin who attracted all the attention.”
“While some of the biggest international stars were present at the show, it was Jin who attracted all the attention.” pic.twitter.com/EnsSzYualL
— ّ (@iktenkpadet) September 21, 2024
Nicknamed “Europe’s Darling” by Paris Match, Jin’s magnetic presence was undeniable. Model Sabrina Alan even shared a video on social media of Gucci models lining up to take a picture with the artist.
Model Sabrina Alan shared a video of her taking photos with #JIN together with another Gucci model.
She also said, "You don't know what a gentleman he is and the good energy he transmits ❤️"
DARLING OF EUROPE JIN
FACE OF GUCCI JIN
JIN AT MILAN FASHION WEEK#JinxGucciSS25… pic.twitter.com/HC1zi6L5NL
— JIN PRINT (@theJINPRlNT) September 22, 2024
International media named JIN “The Little Prince of Paris” and “Darling of Europe” after his appereance at most important events in Europe (Olympics Game & Fashion week ) pic.twitter.com/FxbrbedKg1
— JIN SPACE ⁊📂 (@JINSPACE) September 23, 2024
The fervor wasn’t limited to the media, though—local onlookers and fans flooded the streets outside his hotel and the Gucci store, hoping to catch a glimpse of him.
Was just sent this from a spaghettmy: oh jin you’re SO SO LOVED. This is the crowd he pulls for hours and ITarmy don’t even know if he will come or not, imagine tomorrow 😭 locals are gagged and baffled and keeps asking who they’re waiting for
JIN GUCCI GLOBAL AMBASSADOR pic.twitter.com/FrUUCH1tv7
— steph hugged jin 🫂 (@gomdorichick) September 19, 2024
@ jaylim1 photographer 인스타
✍🏻 BTS 진 기다려준 팬들에 90도 인사 👋🏻👋🏻👋🏻 인기 미쳤다…
✍🏻 BTS진 등장에 난 뭐 국가비상사태인줄 이것이 BTS이고 이것이 KPOP의 힘인가#JinxGucci #JinxGucciSS25 #방탄소년단진 #진 #JIN @BTS_twt pic.twitter.com/ciY9etxwrT
— 함찐⊹⁺ (@together_jin) September 23, 2024
While Milan Fashion Week 2024 featured many globally known influencers, Jin stood out as the star of the show. Media outlets crowned Jin as the “main event” of the entire week, with Gucci itself being the most mentioned brand during the event, largely due to Jin’s attendance.
Vogue Singapore hailed #Jin debut to International Fashion Week as the buzziest celebrity arrival in Milan this Spring/Summer 2025 Season. It has been said that he brought a "colossal crowd" to Gucci.
FACE OF GUCCI JIN #JinxGucciSS25 #GucciIstante #MFW pic.twitter.com/XzuUkURuTT
— RJ (@jinakgay) September 24, 2024
Kim Seokjin, you are the moment.
The main event. The main character.
The headturner. The real stunner.
All eyes & cameras on the real deal ★
FACE OF GUCCI JIN
JIN AT MILAN FASHION WEEK#JinxGucciSS25 #GucciIstante#GucciSS25 #BTSJIN #JIN @Guccipic.twitter.com/8XHu625Cny
— ୨ৎ ˖ ࣪⊹ (@jinthestandard) September 24, 2024
Jin indeed pulled the biggest crowd in Fashion Week history.
the crowd outside Gucci for bts Jin pic.twitter.com/f3PkUFpzJV
— Pop Core (@TheePopCore) September 20, 2024
and let it be known that the whole crowd went only for the face of gucci jin
JIN AT MILAN FASHION WEEK #MFW#JinxGucciSS25 #GucciSS25 #GucciIstante @gucci @gucci_jp https://t.co/hGwB9qcP5v pic.twitter.com/Hayw7ui9Og
— RJ (@jinakgay) September 20, 2024
