The Council for Popular Culture Exchange held its ceremony on October 1 at KINTEX Exhibition Center II in Goyang, Gyeonggi Province. The council, a presidential advisory body, is co-chaired by J.Y. Park and Minister of Culture, Sports and Tourism Choi Hwi Young, both holding minister-level positions.
As part of the event, President Lee and J.Y. Park toured the K-culture experience zone, where they stepped into a photo booth for commemorative four-cut photos. Wearing traditional hanbok, the two posed playfully in a frame featuring BTS leader RM. The lighthearted photos were later posted on President Lee’s official social media, drawing attention for their cheerful mood and the choice of RM-themed frames.
In his remarks, President Lee underscored the government’s commitment to strengthening Korea’s cultural industries.
“The government will actively support our popular culture so that it can go beyond bringing joy, emotion, and empathy to people around the world, and grow into a core industry that carries the future of the Korean economy,” he said.
“We will strictly uphold the principle of ‘support without interference,’ ensuring that autonomy and creativity can fully flourish on the ground.”
