‘Nike‘ has unveiled its firsthand look at the official BTS collaboration line and customization experience, in light of the group’s ongoing world tour ‘ARIRANG‘.
First, ‘Nike’ and BTS have partnered up for a unique customization experience known as ‘Nike By You‘, featuring 10 custom designs which fans can use to co-create and personalize various apparel and tote bags. The experience will be available in select cities beginning on June 1.
Next, the official BTS x ‘Nike’ tour merch offers exclusive t-shirts, a hoodie, and a Korea-only cap emphasizing bold, minimal typography and aesthetics. The merch collection will be available in various cities throughout BTS’s ongoing ‘ARIRANG’ tour, as well as online in China.
Check out a preview of both collaborations above and below.
